Scope of Project: Artist Manager Case Study & Research Chart
Audience: Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University
Challenge: Analyze an Artist Manager and assess them based on a ratings chart. Explain how artist managers need to adhere to Show Business in order to be successful in today’s industry.
Outcome: Successful presentation of the Artist Manager Case Study & Research Chart
"100 Grade out of 100" - Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University
Scope of Project: Act as a Product Manager by using a Product Planner Packet
Audience: Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University
Challenge: Develop 2-3 products around the scenario of your choice.
Explain who your target audience is and why your products would appeal to them. Research your target audience’s shopping behaviors and understand their wants. Research the viability of your products.
Outcome: Successful completion and presentation of the Product Planner Packet.
"100 Grade out of 100" - Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University
Scope of Project: Create a Best Practices & Reflections Case Study for your company products listed in the Product Planner Packet
Audience: Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University
Challenge:
Research your realistic Reach and Target Market sizes. Utilize the ‘sales funnel’ forecasting technique, plan proper inventory levels around your sales forecasts, use competitive, savvy pricing strategies, & showcase ‘best practices’ and how they may apply to your career and future success
Outcome: Successful completion and presentation of the Reflections Case Study
"100 Grade out of 100" - Thomas Jenkins, Course Director for Product and Artist Management, Full Sail University